You can put simple decorations around the office and maybe have some energetic music playing. Below you will find some tips on scheduling, marketing and planning your Chiropractic Patient Appreciation Day which can help you build your practice by bounds and leaps.

Organizing a Patient Appreciation Day is a fantastic way of thanking your patients while building your chiropractic practice. The gift to your patients is allowing them to bring friends and family in for a free treatment at your office.

When Should You Schedule a Patient Appreciation Day?

After you have had a Patient Dinner, you want to market your Patient Appreciation Day for the next two weeks. Now you have a Tuesday opportunity and a Thursday opportunity to present patients with the Doctors Report in the same week after they’ve received their New Patient exam.

Connect Your Patient Appreciation Day to a Theme

Have posters up a week before announcing your PAD.

Have banners marketing your PAD inside and outside the office.

You will want to tie your PAD into all the marketing for your practice. You can tie it into your radio, your outside workshops, your community public relations, your newspaper ads.

You want to have your office decorated on some level and you don’t really have to do it on a big scale. Have a couple of decorations and flyers hanging around so that patients understand that there is something exciting coming up.

Make your patients reserve their spot for the PAD over the phone.

You should always connect your Patient Appreciation Dinner to a theme. Give yourself breathing space when you first open because you’re going to have a lot going on.

Marketing Your Patient Appreciation Dinner (PAD).

Have a video playing talking about it or an LED screen running.

Have a dry erase board in the office that announces your upcoming events and workshops.
Tie Your PAD into ALL Your Marketing Efforts.

There are several different things you can to do to market your PAD:.

Have flyers around the office announcing it.

You clan also give your patients stacks of flyers and have them pass them out at their work, church, clubs, schools, etc

Below you will find some tips on scheduling, marketing and planning your Chiropractic Patient Appreciation Day which can help you build your practice by bounds and leaps.

This person should not be timid, but someone who loves to connect with people and has an outgoing personality. The hiring of this person is one of the most important decisions you will make.

Your “Check-In” Person.

After you have had a Patient Dinner, you want to market your Patient Appreciation Day for the next two weeks. Now you have a Tuesday opportunity and a Thursday opportunity to present patients with the Doctors Report in the same week after they’ve received their New Patient exam. You should always connect your Patient Appreciation Dinner to a theme. When the patients come to expect that your PAD is going to happen every month, they will start asking you when the next one is.

. When the patients come to expect that your PAD is going to happen every month, they will start asking you when the next one is.

You can schedule your events quarterly or a year in advance. Print the dates up on cards and pass them out so your patients can anticipate the dates and can write them down in their calendars.

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